FOR IMMEDIATE RELEASE

MYSC and CGM Announce Strategic Partnership to Build the Future of Tradeable Impact Across East and Southeast Asia

South Korea / North Carolina — November 19, 2025 — Merry Year Social Company (MYSC), a certified B-Corp and one of South Korea’s premier impact consultancies, investors and accelerators, and Common Good Marketplace (CGM), a global platform pioneering tradable, verifiable social outcomes via its Verified Impact Assets™ (VIAs), today announce a landmark strategic partnership to expand the reach and sophistication of the impact economy across East and Southeast Asia.

Through this collaboration, MYSC and CGM will work together to onboard high-impact social enterprises and nonprofits, mobilize aligned corporate and philanthropic funders, and co-deliver consulting and evaluation projects that accelerate the transition toward a global economy where positive social and environmental outcomes are recognized, valued, and rewarded. The partnership will combine MYSC’s deep regional network and expertise in impact acceleration with CGM’s global marketplace infrastructure and valuation methodologies, positioning both organizations at the forefront of innovative finance and impact monetization.

Under the agreement, MYSC becomes CGM’s exclusive strategic partner for outcome-based funding and tradable impact across East and Southeast Asia, helping to bridge the gap between social innovators and capital markets through joint initiatives in strategic philanthropy, impact investing, corporate sustainability, and ESG performance. Together, the organizations will leverage CGM’s Impact Framework, data systems, and Amplify advisory services to design, evaluate, and report on measurable impact outcomes aligned with the UN Sustainable Development Goals.

Leadership Quotes

Jeongtae Kim, CEO of Merry Year Social Company, said:

“MYSC has always believed that market forces can—and must—serve the common good. Our partnership with Common Good Marketplace brings this belief to life by transforming verified social outcomes into a new class of value recognized by funders and investors alike. Together, we are building the infrastructure for an economy that rewards what truly matters: human and societal flourishing.”

Greg W. Spencer, CEO and Co-Founder of Common Good Marketplace, added:

“MYSC’s leadership in social innovation and impact acceleration perfectly complements CGM’s mission to create tradable, verifiable impact markets that work for everyone. This partnership marks a major step toward realizing a future where capital flows efficiently to proven outcomes, where impact is measurable and investable, and where shared prosperity becomes the measure of economic success.”

About Merry Year Social Company (MYSC)

Founded in 2010, MYSC is a certified B Corporation and one of South Korea’s leading impact ecosystem builders. Through strategic consulting, acceleration programs, and impact investments, MYSC supports enterprises and corporations in creating sustainable social value and advancing the global impact economy. Learn more at www.mysc.co.kr.

About Common Good Marketplace (CGM)

Common Good Marketplace is building the world’s first digital marketplace for Verified Impact Assets™ (VIAs)—a tradable, standardized unit of social value representing real, verified outcomes such as improved health, education, and livelihoods. By linking capital directly to results, CGM enables corporates, foundations, and development funders to achieve more with less, making impact measurable, comparable, and investable. Learn more at www.commongoodmarketplace.com.